Thursday, August 27, 2009

Danette Hibberd - Creating a Profitable Information Product

Why create a profitable product

Product
Profitable
Easy to create
Inexpensive
Low cost
Creditability and branding
Grow your list
Autopilot
Solid foundation
Create Income through Continuity Program
Multiple streams of passive income
Leverage
Start small and grow
Repurpose, tweet
Multiple streams
Example

Three Strategies

Topics
Format
Find resources

Five step outline

Big problem
Costs , $, time
Specific solution
Why you
Whats next

Small Business Owners to easily attract more clients

Family budgeting - to be financially secure
Problem/pain - no money skills, planning skills
Cost – marriage, sickness
Specific Solution for someone to use
Why – experience to relate
Knowledge

Tips for

· Building a networking group
· Creating a budgeting plan
· Organizing you financial lifestyle
· To bring back the romance
· Work out income
· Work out expenditure
· Stop impulse buying
· Lay by items and pay off
· Cut up credit Cards
· Buy generic brands
· Consolidate bad debt where can
· Organizing of family finances

Add information into Tips

Why
What
How
What if

Action items

Create reports 7 – 15 pages for people to purchase

www.funnelformual.com

Create resources and get published:

· article
· report
· e-book course – seven weeks email
· teleseminar – seven weeks
· e-book – workbook, workshop, home study program
· Speaker

Offer and give away – What, why and why if and a free product

But how is sold - Once done, record and put to CD and sell. Helpful websites for recording your CDs are www.audicity.com www.soundforge.com

For more information go to Danette’s Website http://www.FabulousBeyondFortyClub.com

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