Saturday, August 29, 2009

Danette Hibberd - WOW Funnel Formula

Work once wisely = WOW!

How to grow your business.
Get more clients
Raise your prices
Get your clients to buy more often or spend more

What is the WOW formula?

UP sell you products.

WOW funnel formula.
Listening
Reading/seeing
Feeling/holding
experience

Why use the WOW formula?
*Attracts prospects (grow list)
*Taste your expertise
*Progressive style learning
*Cater for various skill sets
*Ability to build deep rather than wide ….keys
*Adding to existing expertise

Curious =>> Build relationship =>> Trust =>> do business

When building your Brand awareness & Build interest

Firstly offer something for free: or $0 - $50
Website/free/advertising
Speaking/networking
Referral

Second: $50 - $250
Workshop. One day e-course.

Next Stage: $250 - $750
In-depth two day worth. Hands on course.

Start off –
Lower financial risk.
Lower emotional risk.

When looking at income you need to have

20% Income from 80% customers


80% of your income coming from 20% of you customers

Ideas + products to add + sell

Teleconferences, Booklets, e-lines, Special reports, Webinars , Assessments, Home courses, Coaching, MP3’s, Quizzes, Seminars, Board games, DVD’s, CD’s, Tutorials, How to guides, Public speaking, E books

Leverage your effort and expertise
Start small and then grow
Autopilot ordering system
Multiple streams of income
Membership site
More prospects, prestige and profits
Creditability

More time+ more money = more freedom

Article Marketing – free – 300 words

For publishing of newsletters, look at www.ezine.com

For a Resource box – make reference to your website

On your BLOGs– record your notes and reference to website

Have a Forum- where others can comment

For more info – http://www.ProductFunnelFormula.com

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