Networking - Strategies to Effective Networking

Speaker: Brenda Thomson of Networking World

Did you know:

• 80% of business comes from networking and referrals
• 5% of business owners don’t network successfully
• BNI - $70 Million new business 2007/08 financial year
• 95% of businesses don’t network effectively
• 60 second info-merical, ditch your pitch
• Listen to others all about them
• Follow up
• Training – learn new skills for networking
• Schedule times during the year to network
• Become a smart networker
• Don’t work the room
• Have a plan
• Networking strategy
  
  1. Smart Networker’s link their networking to their business plan.
  
  2. What are your business goals?
  More leads
  Better conversation
  Increase sales
  More sales per customer
  Reduced costs
  
  3. Know what you want to achieve
  · Join right groups
  · Attend night events
  · Connect with right people
  · Say right things
  
  4. Who are the right people?
  
  5. Are you a buyer or seller?
  
  6. Who would you rather meet?
  A. New lead/customers
  B. Potential alliance
  
  7. What if? – PICK is there ways we can work together
  
  8. How world you rather network
  · Sales
  · Friends
  · Allies

Networking is about long term relationships

Smart Networker’s make strategic alliances

Two or more businesses working together with a common objective to create a WIN WIN outcome for both of them - E.g. Disney and McDonalds and Coles and Shell

Price Waterhouse Cooper - 49% top companies planning strategic alliances

Go to an event where you target market is.

For more information go to www.networking.world.com